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JanSport Spring 27 Print & Graphic Design

 JanSport Spring 27 Print, Graphic, & Material Design

Global CGMT Design Team | Denver, CO

As a member of the Global Color, Graphics, Materials, and Trends (CGMT) Team, I worked alongside my team to create the Spring 27 prints and graphics used across JanSport product categories.

Prints and graphics were designed and developed in line with seasonal concept and seasonal color palette, ensuring alignment with product tiering and collections.

Material development was done with support of materials and sustainability manager to ensure sustainability and durability of materials, trend alignment, as well as achieving best cost.

  • Trend and market research

  • Print ideation and internal review

  • Print design and millsheet creation including direction on artwork execution: printing techniques, applique, or embroidery

  • Corporate presentation

 

Final Assortment and CADs

 

Final Product Photos (Prints, Embroidery, & Flocking)

 

Charm Details

 

Acid Wash Material Trend Presentation and Products