JanSport 2026 Mental Health & Pride Collection
Global CGMT Design Team | Denver, CO
I created the JanSport 2026 Mental Health and Pride Collection drawing on personalization trends and growing social themes of community and support. The collection used affirmations from previous season as well as affirmations and words of encouragement from social influencers and drag queens who are prevelent in the mental health space.
The concept was reviewed with The Trevor Project, who acted as the advisory partner for this project to ensure authenticity and reflect the brand’s own allyship.
Trend and market research
Print ideation and internal review
Advisory partner review
Print design and millsheet creation including direction on artwork execution: printing techniques, applique, or embroidery
Corporate presentation
Final Print and CADs
Final Product Photos
